Rethinking Different
Rethinking Different
Brain Writing
What is Brain Writing?
Brain writing was created by German marketing expert Bernd Rohrbach. Brainwriting is a group-structured brainstorming technique that allows participants to write down their ideas, develop ideas offered by other people and aids the innovation processes by stimulating creativity.
Group Thinking
This workshop will teach you the core fundamentals and techniques of brain writing, how to overcome creator's block and build upon your team's ideas. By the end of the session, you will learn how to formulate ideas as a group, and feel empowered to share your thoughts and ideas.
What we will cover
1. Understand the key principles of brain writing.
2. Understand how brain writing can benefit you individually and as a team.
3. Explore different brain writing activities to stimulate creativity.
4. Discuss ideas generated from the brain writing activities and refine them further.
5. Understand how brain writing can unlock creativity and innovation.
6. Brain writing vs brain storming.