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Beyond the Labels: Why Neurodiversity Is Our Greatest Strength


In a world that often prizes “normality”, Nathaniel Hawley’s TEDxSt Albans talk, Why we need neurodiversity, is a powerful reminder that our differences are not deficits. They are part of the natural variation of human experience.

Drawing on lived experience of dyslexia, dyspraxia and autism, alongside expertise in applied neuroscience, Nathaniel challenges us to rethink the labels we use to define ourselves and others. Rather than seeing neurodivergence through a deficit-focused lens, he invites us to recognise the value, potential and insight that different minds bring to the world.



The myth of “normal”

Nathaniel begins by questioning the idea of “normal”. While the word may seem harmless when describing routines or expectations, it becomes far more loaded when applied to people. Too often, it creates a damaging divide between those seen as the default and those treated as different or lesser.

He reminds us that around 1 in 5 people identify as neurodivergent. That alone should challenge the idea that neurodivergence sits outside ordinary human experience. Just as biodiversity is essential for a healthy ecosystem, neurodiversity is essential for a thriving society.

This same principle sits at the heart of Divergent Thinking’s approach to neuroinclusion: moving away from narrow ideas of normal and towards workplaces, schools and communities that recognise the value of different ways of thinking.


The trap of the deficit perspective

Reflecting on his own childhood, Nathaniel describes being diagnosed with multiple conditions by the age of three. Despite being eager to learn, he was quickly shaped by a system that saw difference as dysfunction. Because he did not fit the standard mould, he was labelled as someone who could not or would not succeed in the “normal” way.

This deficit-focused model has consequences that stretch far beyond the classroom.

It affects:

  • how children are taught

  • how talent is recognised

  • how confidence develops

  • how employers assess capability

  • how society decides who belongs

Nathaniel’s story shows how quickly labels can become ceilings when they are used to define what someone cannot do, rather than what they may do differently.


Understanding the “spiky profile”

One of the most useful ideas in the talk is the concept of the spiky profile.

Rather than having a flat line of ability across all tasks, many neurodivergent people have areas of pronounced strength alongside areas of challenge. A person may struggle in one domain while excelling in another. That is not inconsistency in the lazy sense. It is difference in cognitive profile.

Nathaniel uses his own dyslexia as an example. Reading may take longer, but that slower process can also create deeper engagement and richer interpretation. What looks like a low point from one perspective may be tied to a real strength from another.

This is exactly why one-size-fits-all systems so often fail neurodivergent people. If employers and educators only measure people against narrow, standardised expectations, they miss the value of the spikes.

This is also why workplace needs assessments through Divergent Thinking can be so valuable. They help move the conversation away from labels alone and towards the real barriers, strengths and practical supports that shape success.


From “underachiever” to neuroscience expert

One of the most powerful parts of Nathaniel’s TEDx talk is the contrast between how he was seen early in life and what he later went on to achieve.

Once underestimated by the system, he went on to:

  • raise millions for charities

  • inform UK policy and speak alongside royalty

  • become a neurodiversity expert for the BBC and Channel 4

  • complete a Master’s in Applied Neuroscience

That journey is not included as a simple inspirational arc. It is evidence of how wrong deficit-based assumptions can be.

As Nathaniel points out, there is a deep irony in standing on the TEDx stage delivering a world-class talk when so many of the people who labelled him “disordered” never imagined that future was possible.

The lesson is not that every neurodivergent person must overachieve to prove their worth. It is that labels are often far too small to contain human potential.


Why this matters for employers, educators and allies

The implications of the talk are much bigger than one individual story.

For employers, it is a reminder that neuroinclusion is not just about compliance or awareness days. It is about whether your systems are set up to recognise and support different kinds of talent.

For educators, it is a challenge to think beyond standardisation and deficit narratives.

For allies, it is an invitation to question the assumptions that shape how people are seen, judged and supported.

This is a theme explored further across the Divergent Thinking blog, which looks at practical neuroinclusion through the lens of work, education and culture.


A call to action

Nathaniel ends with a challenge.

For neurodivergent people, the call is to stay curious and embrace the way your brain is wired.

For allies, it is to question deficit-focused narratives and help build cultures where neurodiversity is not simply tolerated, but genuinely valued.

That means:

  • questioning narrow definitions of professionalism

  • moving beyond stigma

  • recognising strengths alongside support needs

  • designing environments where different minds can thrive


Final thought

Why we need neurodiversity is ultimately a challenge to rethink the stories we tell about difference.

If we continue to define people by narrow labels and outdated assumptions, we will keep missing talent, potential and humanity. But if we move beyond the labels, we create something much better: a world where difference is not treated as failure, and where more people are able to reach their full potential.

That is not a niche ambition. It should be the standard we aim for.


To explore more of Nathaniel Hawley’s work, visit Divergent Thinking, read the blog, or learn more about workplace needs assessments.


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